Boomerang Review: Power for Maximum Productivity Boost

Boomerang is a reliable and efficient email productivity tool that enhances your email management. With a user-friendly interface and a range of useful features, Boomerang helps increase your productivity and organization by allowing you to schedule emails, set follow-up reminders, and track responses.

Its intuitive design and robust functionality make it a valuable tool for individuals and businesses seeking to optimize their email communication. Whether you need to schedule important emails at a specific time or set reminders to follow up on important conversations, Boomerang has got you covered.

Features And Benefits Of Boomerang

Boomerang is a popular email marketing tool that offers a range of features to optimize your email campaigns. With its affordable pricing, it is suitable for businesses of all sizes. However, like any other tool, Boomerang also has its pros and cons.

One of the major advantages of Boomerang is its intuitive user interface, which makes it easy to navigate and use. It allows you to schedule your emails for later delivery and the “Send Later” feature is particularly useful when you want to reach your recipients at the perfect time. Additionally, Boomerang’s email tracking feature provides valuable insights into the performance of your campaigns, allowing you to make data-driven decisions.

On the downside, the free version of Boomerang has limitations and comes with a daily quota for email credits. Some users have also reported occasional glitches and slow loading times. Nevertheless, Boomerang remains a popular choice for many marketers due to its affordable pricing and useful features.

To make the most of Boomerang, start by signing up for an account and connecting your email client. Once integrated, you can access Boomerang’s features directly from your inbox. Experiment with scheduling emails for optimal timing and use the email tracking feature to analyze engagement metrics. By leveraging Boomerang’s capabilities, you can enhance the effectiveness of your email marketing campaigns.

Let’s take a closer look at some of the key features and benefits of Boomerang:

Email Scheduling

With Boomerang’s email scheduling feature, you can compose an email now and schedule it to be sent at a later time of your choosing. This is incredibly useful when you want to send a critical message at the right moment, but you’re not available to hit the send button. By scheduling your emails, you can ensure that your message lands in your recipient’s inbox exactly when it will have the maximum impact.

Email Reminders

Never miss an important email again with Boomerang’s email reminders. This feature allows you to set reminders for emails that require your attention, making sure you stay on top of your critical messages. Whether it’s a follow-up reminder for a client or a pending task you need to address, Boomerang’s email reminders keep you organized and proactive.

Email Tracking

Empower your email communication with Boomerang’s email tracking feature. By enabling email tracking, you gain valuable insights into your recipient’s interaction with your email, including whether it has been opened or clicked. This feature is particularly useful when you want to gauge the effectiveness of your email campaigns or ensure that important messages have been received and engaged with.

Inbox Pause

Take control of your inbox and minimize distractions with Boomerang’s inbox pause feature. This feature allows you to temporarily pause the flow of incoming emails, ensuring uninterrupted focus during critical tasks or designated time blocks. By pausing your inbox, you can stay focused on your current work without the constant disruption of new email notifications.

Send Later

Boomerang’s send later feature gives you the flexibility to schedule emails to be sent at a later date and time. This is especially beneficial when dealing with international clients or colleagues in different time zones. By scheduling your emails to align with your recipient’s working hours, you can increase the chances of your messages being noticed and acted upon in a timely manner.

Response Tracking

Get a clear picture of your email communications with Boomerang’s response tracking feature. This feature helps you keep track of emails that require a response, allowing you to promptly follow up on important conversations. By monitoring and tracking your responses, you can ensure that no emails slip through the cracks and maintain timely and efficient communication with your contacts.

These are just a few of the remarkable features and benefits that Boomerang offers to streamline your email workflow. Whether you’re a busy professional juggling numerous email conversations or a marketer seeking to optimize outreach, Boomerang is your go-to tool that enhances productivity and brings order to your inbox.

Price And Plans

When it comes to Boomerang Email Marketing Tool, choosing the right pricing plan is crucial for maximizing the value of your investment. In this section, we’ll take a closer look at the different pricing tiers and features offered by Boomerang, as well as a comparison of plans and their value for money.

Different Pricing Tiers And Features

Boomerang offers three pricing tiers: Basic, Plus, and Premium. Each tier comes with its own set of features that caters to different user needs and budgets.

Tier Price Features
Basic $10/month
  • Unlimited email scheduling
  • Send Later feature
  • Reminders for unanswered emails
  • Boomerang for Android and iOS
Plus $15/month
  • All Basic features
  • Response Tracking
  • Inbox Pause
  • Cancellation Protection
Premium $20/month
  • All Plus features
  • VIP support
  • Email Insights
  • Boomerang Reply Gauger

Comparison Of Plans And Their Value For Money

When comparing the different pricing tiers, it’s important to consider the features included and their value for money. The Basic plan offers all the essential features for efficient email scheduling and reminders, making it suitable for individuals and small businesses on a tight budget.

The Plus plan, priced at $15 per month, provides additional features like Response Tracking and Inbox Pause, which are beneficial for professionals who deal with a high volume of emails. Moreover, the Cancellation Protection feature ensures you don’t lose track of important emails even if the recipient decides to delete them.

For those seeking a comprehensive email marketing experience, the Premium plan at $20 per month includes all the features of the Plus plan, as well as VIP support, Email Insights, and the Boomerang Reply Gauger. These advanced features provide valuable insights and analytics to help you enhance your email marketing strategies and improve your overall productivity.

In summary, Boomerang’s pricing structure ensures that users can choose a plan that aligns with their specific needs and budget. Whether you’re an individual, small business, or a professional handling large email volumes, Boomerang has a pricing plan tailored just for you.

Pros And Cons

When it comes to email marketing, time and efficiency are crucial. Boomerang Email Marketing Tool has emerged as a popular choice among businesses due to its unique features and functionality. Let’s take a closer look at the advantages and disadvantages of using this tool.

Advantages Of Using Boomerang Email Marketing Tool

1. Enhanced Email Scheduling: Boomerang allows you to schedule emails to be sent at the most opportune time, ensuring that your messages reach the recipient’s inbox when they are most likely to engage with them. This feature is particularly useful when working across different time zones or dealing with clients in different parts of the world.

2. Email Tracking: With Boomerang, you can track the performance of your emails by receiving real-time notifications when your messages are opened or clicked. This valuable data enables you to measure the effectiveness of your campaigns and make data-driven decisions to improve future engagement.

3. Follow-up Reminders: Following up with clients or prospective customers is a critical aspect of email marketing. Boomerang simplifies this process by allowing you to set reminders for yourself, ensuring that you never miss an opportunity to reconnect with your audience and nurture valuable relationships.

4. Inbox Pause: One of Boomerang’s standout features is its “Inbox Pause” feature, which allows you to temporarily pause the delivery of emails to your inbox. This can be incredibly useful during busy periods when you need to focus on important tasks without the distraction of incoming messages.

Disadvantages And Limitations Of The Tool

1. Costly Pricing Plans: While Boomerang offers a range of subscription plans to cater to different business needs, the pricing can be steep, especially for smaller businesses or individuals just starting their email marketing journey. It’s important to consider your budget and the value you will derive from the tool before making a commitment.

2. Email Client Support: Boomerang is primarily designed for use with Gmail and Outlook, which means it may not be compatible with other email clients. If your business uses a different email provider, you may need to explore alternative solutions or consider switching to a supported email client.

3. Limited Advanced Features: While Boomerang offers a range of useful features for basic email management and scheduling, it may lack some advanced features that are available in other email marketing tools. If you require more advanced automation or customization options, you may need to explore alternative tools that better suit your specific requirements.

4. Learning Curve: Like any new tool, there may be a learning curve associated with using Boomerang. While the interface is intuitive and user-friendly, it may take some time to fully understand and utilize all of its features effectively.

How To Use Boomerang Email Marketing

Boomerang is a powerful email marketing tool that can revolutionize the way you manage your emails. With its user-friendly interface and robust features, Boomerang makes it easy to send, schedule, and analyze your email campaigns. In this guide, we will walk you through the process of setting up an account, installing the tool, sending and scheduling emails, and analyzing email performance using Boomerang.

Setting Up An Account And Installation Process

To get started with Boomerang, you need to create an account. Follow these steps:

  1. Visit the Boomerang website and click on the ‘Sign Up’ button.
  2. Provide your email address and choose a strong password.
  3. Verify your email address by clicking on the verification link sent to your inbox.
  4. Once your account is verified, you can proceed with the installation process.
  5. Download and install the Boomerang plugin for your email client (Outlook or Gmail).
  6. Restart your email client to complete the installation.

Sending And Scheduling Emails With Boomerang

Boomerang simplifies the process of sending and scheduling emails, saving you time and effort. Here’s how you can use Boomerang to enhance your email productivity:

  • Sending emails: To send an email using Boomerang, open your email client and compose a new message. In the compose window, you will see the Boomerang option. Click on it and select the desired sending options, such as sending later or setting a reminder.
  • Scheduling emails: Boomerang allows you to schedule emails to be sent at a later time. Simply compose your email as usual and click on the Boomerang option. Choose the date and time you want the email to be sent, and Boomerang will take care of the rest.

Analyzing Email Performance And Tracking

Tracking the performance of your email campaigns is crucial for effective email marketing. Boomerang offers comprehensive analytics and tracking features that enable you to analyze the success of your emails. Follow these steps to analyze email performance:

  1. Open your email client and click on the Boomerang tab.
  2. From the Boomerang menu, select ‘Manage Scheduled Messages’.
  3. You will be presented with a list of your scheduled emails. Click on the email you want to analyze.
  4. Boomerang provides detailed statistics on email opens, clicks, and replies, allowing you to evaluate the effectiveness of your campaigns.

By utilizing the features offered by Boomerang, you can streamline your email marketing efforts and achieve better results. Whether it’s sending emails, scheduling them for later, or analyzing their performance, Boomerang offers a comprehensive solution for all your email marketing needs.

Tips And Tricks For Maximizing Productivity With Boomerang

Maximize your productivity with Boomerang using these handy tips and tricks. Enhance your workflow and optimize your time management with this essential tool.

Optimal Email Scheduling

One of the key features of Boomerang is its ability to schedule emails at the optimal time for maximum impact. By carefully timing your message, you can ensure that it lands in your recipient’s inbox when they are most likely to engage with it. Whether it’s scheduling a follow-up email after a meeting or sending a reminder at just the right moment, Boomerang allows you to take control of your email delivery.

Effective Use Of Email Reminders

Keeping track of important conversations and ensuring timely responses can be challenging when dealing with a flood of emails. Boomerang comes to the rescue with its email reminder feature. By setting reminders for specific emails, you can eliminate the risk of messages slipping through the cracks. Whether it’s a gentle nudge for an unanswered email or a reminder to follow up on an important task, Boomerang ensures that you never miss an opportunity to stay on top of your communication.

Leveraging Email Tracking

Tracking the performance of your emails is crucial to understanding how recipients engage with your messages. Boomerang’s email tracking feature provides valuable insights into whether your emails are being opened, how many times they are being viewed, and if recipients are clicking on any links. Armed with this data, you can make informed decisions about your email strategy and refine your approach to drive better results.

Mastering Inbox Pause

With an overflowing inbox, staying focused and productive can be a challenge. Boomerang’s inbox pause feature allows you to take a breather from incoming messages and regain control over your workflow. By pausing the influx of emails, you can allocate uninterrupted time to concentrate on important tasks or deep work. This feature is particularly useful when dealing with tight deadlines or when you need to dedicate your full attention to a specific project.

Strategic Use Of Send Later

Sending an email late at night or during weekends may not garner the attention you desire. Boomerang’s send later feature empowers you to schedule emails to be sent at the most opportune moments. Whether it’s Monday morning to kickstart the week or during regular working hours to ensure maximum visibility, you can strategically time your messages for optimal impact. By harnessing the power of send later, you can increase the chances of your emails being noticed and acted upon.

Using Response Tracking For Follow-ups

Follow-up emails are crucial for maintaining effective communication and driving desired outcomes. Boomerang’s response tracking feature helps you keep track of important conversations and prompts you to follow up when necessary. By knowing whether a recipient has opened or replied to your email, you can ensure timely and appropriate responses. This feature is especially valuable for sales teams, job seekers, and anyone who relies on effective follow-ups to achieve their goals.

Frequently Asked Questions On Boomerang E-mail Marketing Review

Is Boomerang Email Worth It?

Yes, Boomerang email is worth it. It helps manage and schedule emails effectively, ensuring timely responses and follow-ups. By optimizing communication and staying organized, Boomerang enhances productivity and improves email efficiency. Consider using this tool to streamline your email workflow.

Can I Trust Boomerang For Gmail?

Yes, you can trust Boomerang for Gmail. It is a reliable tool that enhances your Gmail experience, enabling you to schedule emails, set reminders, and track responses. Boomerang is trusted by millions of users worldwide and has a positive reputation for its functionality and security.

How Much Does Google Boomerang Cost?

Google Boomerang is a free email productivity tool that allows you to schedule and send messages later. It does not have a cost associated with it.

Is Boomerang For Outlook Any Good?

Boomerang for Outlook is a great tool for managing emails effectively. It helps schedule messages, set reminders, and track responses. With its user-friendly interface, it enhances productivity and keeps you organized. Get Boomerang now and experience its powerful features for yourself!


Boomerang Email Marketing Tool emerges as a top choice for businesses seeking an efficient and cost-effective solution. Its user-friendly interface, advanced features, and competitive pricing make it a valuable addition to any marketing arsenal. From scheduled sending and response tracking to message reminders and inbox organizer, Boomerang streamlines email communication for optimal productivity.

Whether you’re a solopreneur or a large corporation, Boomerang’s versatility and robustness will elevate your email marketing game. Don’t miss out on this powerful tool to boost your marketing campaigns and reach your target audience with ease.

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